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PPC Services

PPC Agency in Delhi & Performance Marketing Across India

PPC Services Engineered for Maximum ROAS

Pevento Lab is a performance-driven PPC agency in Delhi delivering ROAS-obsessed paid media management across Google Ads, Meta Ads, LinkedIn Ads, and YouTube Ads. Hire a PPC expert who treats every rupee of your ad spend like it's their own.

ROAS-First Strategy Real-Time Reporting No Lock-In Contracts

Certified Across Every Major Ad Platform

Google Ads
Meta Ads
Instagram Ads
LinkedIn Ads
YouTube Ads

76% of Indian Ad Budgets Are Quietly Wasted

Most PPC campaigns hemorrhage budget on irrelevant clicks, misaligned audiences, broken conversion tracking, and bidding strategies that optimize for the wrong metrics. The result: businesses pay premium CPCs for traffic that never converts.

At Pevento Lab, we approach paid media as a performance engineering discipline — not a creative experiment. Every campaign is built on conversion-rate optimization fundamentals, granular audience segmentation, full-funnel attribution, and bid-strategy intelligence calibrated against your CAC, LTV, and contribution-margin targets.

Whether you need a Google Ads agency in India, a specialist Meta Ads partner, B2B-focused LinkedIn Ads management, or a full-stack performance marketing agency — we engineer paid media that turns ad spend into revenue, not vanity impressions.

40-60%
of search ad budgets wasted on irrelevant keyword matches
68%
of Meta Ads accounts have broken or missing conversion tracking
3.2×
higher CAC for advertisers without proper audience segmentation
82%
of accounts never run statistically significant A/B tests

Performance Marketing Across Every Major Channel

From high-intent search demand on Google to mid-funnel social engagement on Meta, B2B precision on LinkedIn, and brand-awareness reach on YouTube — we orchestrate full-funnel paid media that compounds.

Google Ads Management
High-Intent Search & Demand Capture

Google Ads agency services covering Search, Display, Shopping, Performance Max, Demand Gen, and YouTube placements. We engineer Quality Scores, optimize impression share, and architect bid strategies for maximum return on ad spend.

  • Search Campaigns
  • Performance Max
  • Google Shopping
  • Display Network
  • Demand Gen
  • Remarketing
Meta Ads (Facebook + Instagram)
Social Demand Generation at Scale

Facebook ads agency & Instagram ads management built on Advantage+ campaigns, custom audience cohorts, lookalike modelling, creative iteration frameworks, and conversion API integration for iOS 14.5+ compliance.

  • Advantage+ Campaigns
  • Lead Generation
  • Conversion Campaigns
  • Catalog Ads
  • Reels Ads
  • CAPI Setup
LinkedIn Ads Management
B2B & Enterprise Decision-Maker Targeting

LinkedIn Ads services for B2B SaaS, enterprise services, and high-ticket consulting. Account-based marketing (ABM), job-title targeting, intent-driven lead gen forms, and matched audiences for precision B2B pipeline generation.

  • Sponsored Content
  • Lead Gen Forms
  • Message Ads
  • ABM Campaigns
  • Matched Audiences
  • Conversation Ads
YouTube Ads Management
Video Advertising & Brand Demand Generation

YouTube Ads services covering In-Stream, In-Feed Discovery, Shorts Ads, and Bumper formats. View-through attribution, brand-lift measurement, and audience-builder integration with Google Ads for full-funnel video demand.

  • In-Stream Ads
  • Bumper Ads
  • Discovery Ads
  • Shorts Campaigns
  • Brand-Lift Studies
  • Video Remarketing

Every Campaign Type Indian Brands Need

From bottom-funnel conversion campaigns to top-funnel brand demand — we architect the right campaign structure for every business objective.

Search Campaigns
High-intent keyword targeting on Google Search Network
Shopping Ads
Product Listing Ads with Merchant Center optimization
Display & Banner
Visual ads across Google Display Network and partner sites
Video Ads
YouTube In-Stream, Discovery, and Shorts placements
Performance Max
AI-powered multi-channel goal-based campaigns
Remarketing
Re-engagement campaigns for warm audiences and abandoners
Lookalike Audiences
Custom audience modelling based on existing customers
Lead Generation
Form-fill campaigns with CRM-integrated lead capture

PPC Management Packages for Every Growth Stage

No hidden fees. No long-term lock-ins. Management fee only — your ad spend stays in your account.

Starter

Launch PPC

For startups and small businesses launching their first paid media campaigns.

20,000 /month

Management fee only • Ad spend separate (₹50K–₹2L recommended)

  • 1 platform (Google Ads or Meta Ads)
  • Up to 3 campaigns
  • Conversion tracking setup
  • Bi-weekly optimization cycles
  • Monthly performance report
  • Keyword research & ad copy
  • Landing page optimization
  • Dedicated account manager
Get Custom Quote
Enterprise

Performance PPC

For e-commerce platforms, SaaS brands, and enterprises running aggressive multi-channel paid media.

1,00,000 /month

Management fee only • Ad spend separate (₹10L+ recommended)

  • All platforms (Google + Meta + LinkedIn + YouTube)
  • Full-funnel campaign architecture
  • Advanced attribution modelling
  • Daily optimization & bid management
  • Weekly strategy calls
  • Custom creative production
  • Senior strategist + analyst team
  • Quarterly business reviews
Talk to Senior Strategist
💡 How PPC management pricing works: Our management fee is what you pay Pevento Lab. Your ad spend (the budget Google, Meta, LinkedIn charge) goes directly to those platforms from your own account — we don't mark it up. This keeps incentives aligned with your ROAS, not our margin. Request a custom quote tailored to your goals.

Get a Free PPC Audit Worth ₹25,000

Find out exactly where your ad budget is leaking — and what it'll take to fix it. Our forensic ad account audit covers wasted spend, conversion tracking gaps, bid-strategy misalignment, audience saturation, and creative fatigue diagnostics.

  • Wasted spend & negative keyword analysis
  • Conversion tracking integrity check (GA4 + CAPI)
  • Quality Score & impression share diagnostics
  • Audience overlap & segmentation review
  • Creative fatigue & ad-rotation insights
  • Custom 90-day performance roadmap
  • 45-minute strategy call with senior PPC expert

No credit card. No commitment. Just an honest forensic review of your paid media performance.

Request Your Free Audit

Fill the form — we'll deliver your forensic PPC audit within 72 business hours.

100% free. Delivered in 72 business hours.

Our 7-Step Performance Methodology

No black-box mystery. No vague reports. Here's exactly how Pevento Lab engineers PPC campaigns that compound ROAS month over month.

01

Forensic Audit

Deep diagnostic of current ad accounts, conversion tracking integrity, attribution models, and historical performance benchmarks.

02

Strategy & CAC Modelling

Custom PPC strategy aligned with your unit economics, LTV/CAC ratios, contribution margins, and revenue targets.

03

Campaign Architecture

Account structure design, campaign segmentation, ad group taxonomy, bid strategy selection, and audience cohort building.

04

Creative & Copy

Ad copy frameworks, RSA assets, creative variations, value-proposition matrices, and conversion-focused landing pages.

05

Launch & Learning Phase

Phased rollout, conversion volume calibration, smart bidding signal training, and statistical-significance monitoring.

06

Optimization Cycles

Weekly bid adjustments, audience refinement, creative iteration, negative keyword expansion, and budget reallocation.

07

Scale & Compound

Vertical scaling on winners, horizontal expansion to new platforms, audience laddering, and incrementality testing.

08

Transparent Reporting

Real-time dashboards covering ROAS, CAC, conversions, and revenue attribution — accessible 24/7.

PPC Services for Every Industry in India

From D2C e-commerce to enterprise SaaS — we calibrate PPC strategy to your industry's competitive landscape and conversion economics.

E-commerce & D2C
Google Shopping + Meta Ads
SaaS & B2B Tech
LinkedIn + Google Search
Healthcare
Local Search + Display
Real Estate
Meta Lead Gen + Search
EdTech & Coaching
Performance Max + Reels
Legal & Professional
High-Intent Search
Fintech & BFSI
Multi-touch Attribution
Travel & Hospitality
Discovery + Remarketing

The Complete Guide to PPC Services in India

Everything Indian businesses need to know about hiring a PPC agency, choosing the right paid media partner, and engineering campaigns that compound ROAS.

Choosing the right PPC company is one of the highest-leverage decisions a growth-stage business will make. With Indian digital ad spend crossing ₹35,000 crore annually, the gap between disciplined performance marketing and amateur ad buying often translates to 5–10× difference in customer acquisition cost. This guide unpacks every dimension of professional PPC services — from paid search and social fundamentals to choosing the right PPC consultant, understanding pricing models, and evaluating performance marketing agency credentials.

What Are PPC Services & Why Do They Matter?

PPC services (pay-per-click advertising services) cover the strategic management of paid digital campaigns across Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, and emerging platforms. A professional PPC agency handles keyword research, campaign architecture, bid management, ad copy creation, audience segmentation, conversion tracking, and ongoing optimization to deliver measurable ROI.

For Indian businesses competing in 2025's saturated digital landscape, professional paid advertising services are no longer optional. Whether you operate a D2C brand in Mumbai, a SaaS startup in Bangalore, a clinic chain in Delhi NCR, or an enterprise across India — your competitors are bidding on your most valuable keywords every single hour.

Why hire a PPC agency in Delhi or India?

  • Specialized expertise — modern PPC requires mastery of Performance Max, Advantage+, Smart Bidding, server-side tracking, and attribution modelling
  • Faster ROAS optimization — a senior PPC consultant identifies wasted spend within hours, not weeks
  • Lower customer acquisition cost — proper audience segmentation typically reduces CAC by 30–50%
  • Better attribution — multi-touch attribution and incrementality testing reveal what's actually driving revenue

Types of PPC Services Explained

A complete paid media strategy orchestrates multiple platforms. Here's how each platform works and which Indian businesses need which type of service.

1. Google Ads Management

The foundation of high-intent demand capture. Google Ads agency services in India cover Search Network campaigns, Performance Max, Shopping Ads, Display Network, Demand Gen, and YouTube placements. A senior Google Ads expert in Delhi handles Quality Score optimization, impression share management, search term refinement, and bid strategy calibration to maximize return on ad spend.

2. Meta Ads (Facebook + Instagram)

Meta Ads services — combining Facebook ads agency capabilities with Instagram ads management — drive social demand generation at scale. Our team specializes in Advantage+ Shopping campaigns, custom audience cohorts, lookalike audience modelling, creative iteration frameworks, and Conversion API (CAPI) integration for iOS 14.5+ attribution compliance.

3. LinkedIn Ads Management

LinkedIn Ads agency services are essential for B2B SaaS, enterprise services, and high-ticket consulting brands. We deploy account-based marketing (ABM) strategies, job-title and seniority targeting, intent-driven Lead Gen Forms, Sponsored Content, Message Ads, and matched audiences to generate qualified pipeline at scale.

4. YouTube Ads Management

YouTube Ads services cover the full spectrum of video advertising — In-Stream Ads, In-Feed Discovery, Bumper Ads, Shorts Campaigns, and Masthead placements. Our PPC specialists handle view-through attribution, brand-lift studies, and audience-builder integration with the broader Google Ads ecosystem.

5. E-commerce PPC

E-commerce PPC services India are specialized for online stores running on Shopify, WooCommerce, and Magento. Focus areas include Google Merchant Center optimization, Performance Max Shopping, Meta Catalog Ads, Dynamic Product Remarketing, and feed optimization for maximum ROAS.

6. Performance Marketing & Full-Funnel

Performance marketing services orchestrate awareness, consideration, and conversion campaigns across platforms. Combined with proper attribution modelling, full-funnel paid media management drives sustainable, scalable customer acquisition.

PPC Services for Every Industry

Every industry has different conversion economics, ad creative requirements, and platform fit. Generic PPC doesn't work. Here's how our PPC experts customize strategies:

  • E-commerce PPC services — Performance Max, Meta Advantage+, Catalog Ads, Dynamic Remarketing for D2C brands, online retail, and marketplace sellers
  • B2B PPC services India — LinkedIn ABM, intent-data integration, Google Search for high-ticket SaaS and enterprise services
  • Healthcare PPC services — HIPAA-aware tracking, location-targeted search, display retargeting for clinics, hospitals, and diagnostic centers
  • Real estate PPC services — Meta Lead Gen Forms, locality-targeted Search, hyper-local Display for residential, commercial, luxury real estate
  • PPC services for lawyers — High-intent legal search, jurisdiction targeting, case-type segmentation for litigation, corporate, family law firms
  • EdTech PPC services — Performance Max, Reels Ads, Discovery campaigns for online courses, coaching, and learning platforms
  • Fintech PPC services — Multi-touch attribution, compliance-aware creative, view-through conversions for lending, investment, and BFSI brands
  • SaaS PPC services — Programmatic competitor bidding, free-trial CAC optimization, MRR-tied attribution for B2B and B2C SaaS

How to Choose the Right PPC Agency in India

The Indian PPC market is crowded with options — from freelancers charging ₹8,000/month to enterprise paid media agencies quoting ₹10 lakhs+. Before you hire a PPC expert or sign any PPC management package, evaluate these critical signals.

Red flags to avoid:

  • Anyone promising "guaranteed ROAS of 10×" — performance is platform-dependent and never guaranteed
  • Agencies that take a percentage of your ad spend without disclosing markup — incentive misalignment
  • Lock-in contracts longer than 3 months — confident agencies operate month-to-month
  • Vague reporting or refusal to give you owner-level access to ad accounts
  • Junior account handling — modern PPC requires senior strategist judgment

Green flags to look for:

  • Management fee transparent — your ad spend stays in your account, paid directly to platforms
  • Senior strategists leading accounts — not junior trainees
  • Transparent monthly PPC packages with clear deliverables and KPI commitments
  • Performance-driven, ROAS-focused PPC services with reporting against real revenue
  • Honest timeline expectations (30 days for learning phase, 60–90 for ROAS optimization)
  • No long-term lock-ins — confidence in results, not contracts

Understanding PPC Services Pricing in India

The most common question Indian businesses ask: "What is the PPC services cost in India?" Pricing varies based on platforms, complexity, ad spend volume, and scope. Here's the realistic landscape:

  • Starter PPC (₹15,000–₹25,000/month) — affordable PPC services package for startups and small businesses managing one platform with ₹50K–₹2L monthly ad spend
  • Growth PPC (₹35,000–₹70,000/month) — multi-platform PPC management services for mid-market brands with ₹2L–₹10L monthly ad spend
  • Enterprise / E-commerce PPC (₹80,000–₹3,00,000+/month) — performance marketing for large brands with ₹10L+ monthly ad spend
  • One-off PPC audits — standalone forensic audits typically range ₹15,000–₹50,000 one-time

At Pevento Lab, our monthly PPC packages price starts at ₹20,000/month for the Launch tier and scales to ₹1,00,000+ for Enterprise engagements. View detailed pricing breakdown above or request a custom PPC strategy quote for your specific business goals.

What to Expect When You Hire a PPC Company

PPC is a discipline of compounding returns. When you hire a PPC company in India, understanding realistic timelines protects both your patience and your performance.

Days 1–14: Forensic Audit & Foundation

Complete account audit, conversion tracking integrity verification, GA4 + Meta CAPI setup, attribution model selection, audience inventory, and 90-day campaign architecture design.

Days 15–30: Launch & Learning Phase

Campaign rollout, smart bidding signal training, initial creative variations, conversion volume calibration. Expect 30–50% performance volatility — this is the algorithm learning, not failure.

Days 31–60: Optimization Cycles

Weekly bid adjustments, negative keyword expansion, audience refinement, creative iteration, landing page A/B testing. First meaningful ROAS improvements visible by day 45.

Days 61–90: Scale Phase

Vertical scaling on proven winners, horizontal expansion to new platforms, lookalike audience laddering, incrementality testing. This is when sustainable ROAS compounding becomes undeniable, and why our result-driven PPC services are built for the long game.

Why Pevento Lab is the Best PPC Agency in Delhi for Performance Brands

We're not the largest PPC firm in Delhi or India — but we're the most accountable. As a focused growth studio, every engagement is led by a senior PPC strategist, not handed off to juniors. As your dedicated PPC specialist, we treat your ROAS, CAC, and revenue with the urgency of an in-house team.

  • ROAS-focused PPC services — every campaign measured against revenue and contribution margin, not vanity metrics
  • Performance PPC services with real-time dashboards covering ROAS, CAC, conversions, and incrementality
  • Custom PPC strategy built for your specific business, unit economics, and competitive landscape — never cookie-cutter
  • Result-driven PPC services with no long-term contracts — results retain clients, not lock-ins
  • Top PPC consultant in Delhi leading every account personally — no junior handoffs
  • Professional PPC services with transparent management fees and zero ad-spend markup

Ready to book a PPC consultation? Get a free forensic ad audit worth ₹25,000 — or talk directly with our senior PPC experts for hire. No commitment, just an honest assessment of where your ad budget is leaking.

Why Hire Pevento Lab as Your PPC Partner

We're not the largest PPC agency in India — we're the most accountable. Here's what makes working with us different.

ROAS-Obsessed Methodology

Every campaign engineered against your unit economics, LTV/CAC ratios, and contribution margins. We optimize for revenue, not impressions.

Real-Time Performance Dashboards

Live dashboards covering ROAS, CAC, conversions, and revenue attribution. Access 24/7 — never wait for monthly reports.

Zero Ad-Spend Markup

Management fee only — your ad spend goes directly to platforms from your own account. No hidden markups, fully aligned incentives.

Senior Strategists, Not Juniors

Every account led by a senior PPC strategist with deep platform expertise. No junior handoffs — expert thinking on every call.

Hritik Srivastava — Founder of Pevento Lab
Meet the Founder
Hritik Srivastava
Founder & CEO, Pevento Lab

"Every rupee of ad spend I manage, I treat like it's coming from my own pocket. That discipline is the difference between a vendor and a real growth partner."

Frequently Asked PPC Questions

Everything you need to know about hiring a PPC agency in India, pricing, timelines, and what to expect.

PPC services in India typically range from ₹15,000/month for single-platform starter packages to ₹3,00,000+/month for enterprise multi-channel engagements. At Pevento Lab, our management fees start at ₹20,000/month (ad spend separate) and scale based on platforms, campaigns, and ad spend volume. Your ad budget goes directly to Google/Meta/LinkedIn — we don't mark it up.

The learning phase typically takes 14–21 days, with meaningful ROAS optimization visible by day 45–60, and compounding performance by day 90. Unlike SEO, PPC drives conversions from day 1 — but optimization requires statistical significance, which needs volume and time.

PPC (Pay-Per-Click) delivers immediate, controllable traffic through paid ads — you pay every click. SEO (Search Engine Optimization) builds long-term organic visibility — slower but compounds for free. The best growth strategy combines both: PPC for immediate revenue, SEO for sustainable asset building.

No. Our pricing model is management fee only — your ad spend stays in your own Google Ads / Meta Ads account, paid directly to those platforms. This keeps incentives aligned with your ROAS, not our margin. You own your accounts, your data, and your audience cohorts.

No legitimate PPC agency can guarantee ROAS — performance depends on your unit economics, product-market fit, landing pages, and platform dynamics outside our control. What we guarantee is rigorous methodology, transparent reporting, senior expertise, and aggressive optimization toward your targets.

It depends on your business model. High-intent buyers (people actively searching) → start with Google Ads. Demand creation (visual products, lifestyle brands, lower-consideration purchases) → start with Meta Ads. B2B / enterpriseLinkedIn Ads. Our free audit recommends the right platform for your goals.

Our free PPC audit includes wasted spend analysis, conversion tracking integrity check (GA4 + CAPI), Quality Score and impression share diagnostics, audience overlap review, creative fatigue assessment, a custom 90-day performance roadmap, and a 45-minute strategy call with a senior PPC expert. Worth ₹25,000, delivered in 72 business hours — 100% free.

We recommend a minimum monthly ad spend of ₹50,000 to generate statistically meaningful data for optimization. Below that threshold, smart bidding algorithms struggle to learn, and ROAS improvements become slow. For best results, ad spend should be at least 2.5× the management fee.

No. All our PPC management services are month-to-month — no annual contracts, no lock-ins. We recommend a minimum 90-day engagement to allow for proper learning, optimization, and scaling — but you can pause or stop at any time.

Yes — e-commerce PPC services are one of our core specializations. We manage Performance Max, Google Shopping, Meta Advantage+ Shopping, Catalog Ads, and Dynamic Remarketing for D2C brands and online retailers on Shopify, WooCommerce, and Magento. Most e-commerce engagements start at our Growth tier (₹50,000/month).

Every Pevento Lab client gets a real-time dashboard covering ROAS, CAC, conversion rates, ad spend efficiency, and revenue attribution — accessible 24/7. Growth and Enterprise plans also include weekly or bi-weekly strategy calls with your dedicated PPC strategist, plus quarterly business reviews.

Three things: (1) Senior-led engagements — no junior handoffs. (2) Zero ad-spend markup — your budget stays in your account, fully transparent. (3) ROAS-first methodology — we measure success in your revenue, not our vanity dashboards. We're a focused performance marketing studio, not a high-volume PPC factory.

Let's Build PPC That Compounds

Whether you need affordable PPC services for a small business or enterprise-grade performance marketing, Pevento Lab is built to deliver paid media results that move the needle.

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